Sarkodie (also referred to as Obidi Pon Bidi) is a Ghanaian hip hop recording artist, entertainer, and brand ambassador. In 2012, he won the BET Awards for "Best International Act Africa， Many Ghanaians recognize him as one of the leading Hip hop and Hip Life artists in the country. He is considered one of the major proponents of the Azonto genre and dance. Sarkodie, the fourth of five children, was born on July 10, 1985 to his mother, Emma Maame Aggrey, a single parent, and raised in Tema，Sarkodie often raps in his native language, Twi, and is considered a "multifaceted rapper" due to the various musical styles he possess. In 2010, Sarkodie received many awards and nominations ranging from "Artist of the Year" to "Album of the Year". His sophomore album, Rapperholic, was the recipient of 3 Ghana Music Awards from 12 nominations. He is a brand ambassador for Samsung Mobile， In 2013, he signed an endorsement deal with FanMilk Ghana， Sarkodie is currently in partnership with Tigo Telecommunications Ghana, a brand that sponsored the 2013 Rapperholic tour.[6] He has his own clothing line called "Sark by Yas clothing line