More successful as a songwriter than a singer, Bobby Charles was nonetheless an important contributor to Louisiana music in both respects. He authored several hits for key artists in the early days of rock & roll (including Bill Haley and Fats Domino), and although he recorded mostly in obscurity, he emerged as one of the founding fathers of swamp pop.

Robert Charles Guidry was born February 21, 1938, in the Cajun-country town of Abbeville, LA, and grew up listening to traditional Cajun music. As a teenager, he discovered rock & roll and rhythm & blues, and began singing with a band called the Cardinals, who performed at local dances. During this period, he wrote a song called See You Later, Alligator, which particularly impressed a Crowley, LA, record-store owner who happened to know Chess Records founder Leonard Chess. The young singer auditioned over the phone and was rewarded with a recording session at the legendary Cosimos studio in New Orleans. After hearing the single version of See You Later, Alligator, Chess signed Guidry (by some accounts, not realizing he was a white Cajun) and soon shortened his name to the less regional Bobby Charles. Chess released See You Later, Alligator as Charles debut single in 1955, and he toured behind it after graduating from high school. While it connected with R&B audiences, the song didnt become a big pop hit until 1956, when Bill Haley covered it for a national best-seller. Charles scored another minor hit that year with Time Will Tell, and stayed with Chess through 1957, recording R&B singles that even at this stage were already infused with a Cajun musical sensibility.